Newspaper Advertisements

Advertise Your Property - Newspaper Advertisements

PROPERTY ADVICE BLOG - Advertise Your Property - Newspaper Advertisements

How it works - Place an advertisement in the classified section for as long as you like; buyers will then get in touch with you directly.

What it costs? - An advertisement in Home (two columns wide by 5cm), seen by a potential 3.3m readers, costs £340. Loot, a newspaper dedicated entirely to classified adverts, charges the same for a three-month national listing, appearing in its London, Manchester and Liverpool editions. A single 6cm x 6cm box in the Yorkshire Evening Post will cost you £164.86.

What are the benefits? - You can catch the browser who may not have been consciously searching for property. What to watch out for: Check the newspaper’s circulation figures – and make sure it attracts the right kind of reader.

Success rate: 8/10 – good for blanket coverage and serendipitous sales.